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Search Engine Marketing Certification

Get skilled in Search Engine Marketing and learn to get maximum ROI on campaigns in One is ok ’s Search Engine Marketing Certification Course. Online Course | Practical Learning | Certificate of Completion . This is a 7 day Course .

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Requirements

  • 10+2 or Above

Description

Why take up our Search Engine Optimization and Marketing Course?

Our Search Engine Marketing (SEM) course is devised with the objective of helping you learn advertising via Google AdWords. SEM training involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. It is an advertising service for businesses wanting to display ads on Google and its advertising network.

The course follows a week-long training session with a Google AdWords Certified Trainer. The SEM course primarily deals with understanding the difference between organic and paid search engine results and understanding the algorithm on the basis of which advertisements are positioned on the Search Engine Results Page (SERP). This brings in the know-how of the Ad rank mechanism, Quality Score, bid and relevancy of the ad.

Following this, the Google AdWords training involves keyword planning using the Google AdWords Keyword Planner. This teaches students to use those keywords in their ads that have a high search volume as well as moderate or low competition from other advertisers. As part of the course curriculum, students are taught the art of writing the perfect text ad, which involves writing the most compelling ad copy, URL, ad description and call-to-action (CTA).

Curriculum & Highlights

What is Google AdWords?

Paid search versus Organic search

Google Ad Rank Algorithm

Relevance and quality score

Bidding on AdWords

Keyword planning for Google AdWords

Search and display network

Text ad and ad extensions

Google banner ads

Campaign management

 

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About the Instructor

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About the Instructor

Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.

·         More than 12+ Years of Experience.

·         Trained more than 5000+ students in a year.

·         Strong Theoretical & Practical Knowledge.

·         Certified Professionals with High Grade.

·         Well connected with Hiring HRs in multinational companies.

·         Expert level Subject Knowledge and fully up-to-date on real-world industry applications.

·         Trainers have Experienced on multiple real-time projects in their Industries.

·         Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc

 

Hi, my name is Ajay digital marketing trainer. I provide my insights regarding Digital marketing in the Hindi language at One is ok Digital Learning. Are you interested in knowing about the latest trends in digital marketing and job opportunities in digital marketing? Then join my demo class through SEO Online Training. There are huge opportunities globally and in India for digital marketing. Beginners with interest to start own business can learn digital marketing to promote their business through website and internet. Your time and money are valued here at One is ok Digital Learning. Join Digital Marketing Training in Hindi to get updated regarding the technology of the future.